3-D Modern Trade Diagnostic

How to drive profitable growth with Modern Trade customers?
Read More

3-D Traditional Trade Diagnostic

How to win at point of purchase with Traditional Trade customers?
Read More

3-D Brand Diagnostic

How to drive profitable growth through Brands?
Read More
They push hard to ensure a plan is built and delivered that will really work.

Alex von Behr
Chief Customer Officer

We use Commercial Advantage for their strong focus on execution.

Martin Glenn
United Biscuits

Commercial leadership experts with a bias to action.

Mark Greatrex
SVP Still Beverages
The Coca-Cola Company

Commercial Advantage

We are a strategy consultancy that can help you deliver real results.

Our unique expertise is delivered through low cost software based 3-D Diagnostics.

3-D Diagnostics help consumer goods companies create and evolve strategic performance improvement plans that can generate substantial future profit through brands, major retailer relationships and fragmented trade channels.

They can be used frequently and in many ways, including:

•   Annual business planning cycles locally, regionally and globally
•   One-off strategic reviews of global /regional performance
•   Insight before a major agreed change
•   Root cause analysis on specific problems e.g. brand turnaround, broken customer relationship

Our 3-D Diagnostics use artificial intelligence and so we can ensure your team spend time on strategic reviews in the most efficient way possible, whilst delivering exceptional insight in any local market in any continent.

To learn more or arrange a product demonstration, please contact our Chief Executive, Aidan Bocci on aidan.bocci@coadc.com or +44 (0)77 1476 0997.

Our experience:

  • Albert Heijn
  • Asda
  • Auchan
  • Birds Eye Iglo
  • Boots
  • Cadbury
  • Carrefour
  • Co-op
  • Coca-Cola
  • Colgate-Palmolive
  • Delhaize
  • Diageo
  • Energizer
  • Heineken
  • Innocent Drinks
  • Kimberly-Clark
  • Kraft
  • Mars
  • McCormick Foods
  • Metro
  • Morrisons
  • Nestlé
  • PepsiCo
  • Pick n Pay
  • Procter & Gamble
  • Reckitt Benckiser
  • SSL International
  • Sainsbury's
  • Shoprite
  • Tesco
  • Unilever
  • Waitrose
  • Walmart
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